Get to know us

About S2DO

First of all, S2DO is family.

Not just in spirit—literally. S2DO was founded by two blood cousins who grew up side by side, sharing up more than just meals, video games and laughter—they shared dreams, ideas, and a vision of the world far bigger than themselves.

As they grew older, their paths diverged. One pursued the artistic journey—studying design, exploring aesthetics, and mastering visual storytelling. The other followed a path of numbers, strategy, and structure—gaining deep experience in business, marketing, and operations. Twenty years passed, and life brought them back together, only to realize they never truly drifted apart.

That spark of imagination from their youth is still alive—now fueled by decades of experience, sharpened skills, and a shared mission: to create brands with meaning that move the world forward.

Our Ethos

At S2DO, we combine more than 40 years of collective expertise in design, branding, business, and execution. But more importantly, we build on a legacy of trust, passion, and the kind of creative synergy that only comes from a shared origin story.

We are a boutique studio driven by excellence. We don’t chase trends—we create intentional, powerful brands rooted in strategy and elevated through design. Every project is personal. Every solution is crafted with care.

We are more than a service provider. We are your partners in building something meaningful—and lasting.

Alvaro Rincón

Co-Founder / CDO "Chief Design Officer"

Claudio Salamanca

Co-Founder / COO "Chief Operational Officer"